The Twilight Movie Length! Amazon.com launched something awhile back that allowed users to purchase movie downloads for computer. The service, called Amazon.com Unbox, allows users to download movies starting at $1.99. Prices vary in accordance with the size and popularity of the content. Amazon.com can bring that same service to your television.
In a landmark deal that can help Amazon.com further establish it's UNBOX concept, TiVo will partner using the company to enable movie downloads to show up on your television. There currently are numerous annoying programs and wires which can be used to transfer movies from the computer screen for your television. This concept will be different from it's competitors. Instead, it will be possible to download movies off of the Amazon.com Unbox service and decide to send them for your TiVo. If you are a TiVo subscriber, it will be possible to transfer the films you purchase off Amazon for your TiVo box. Talk about convenience!
With TiVo continuously growing in popularity, this deal is very significant for both companies. Amazon can offer something that is unique to it's competitors. "Amazon Unbox on TiVo" differs from movie download services from competitors including Wal-Mart and Apple, as well as the standalone Unbox service, in that content is sent (via TiVo) for the customer's TV instead of PC. Many movie companies are pumped up about this new partnership. CBS, Fox Entertainment Group, Lions Gate, Paramount Pictures, Universal Studios Home Entertainment and Warner Bros have already agreed to deals with the two companies to be a part of the service.
The service must start rather soon. Many other companies operate hard at ways in which they can get movie downloads to TV sets. Apple is planning to release their own unique concept. They have a product called Apple TV that is to be released for the public within the next year. The product will let the consumer to achieve the ability to play heir digital content wirelessly in the living room.
Sources:
Marketingvox.com. "Amazon, TiVo Partner to Send Movie Downloads to TVs". [Online] 9 February 2007. URL:
Amazon.com. "Amazon Unbox". [Online] 9 February 2007. URL:
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